Physicians Interactive snaps up physician social network QuantiaMD, but not everyone’s a winner
With a 42.3 percent stake in QuantiaMD, Safeguard Scientifics was the lead investor in the company.
Physicians Interactive acquires patient community MedHelp, marking entry to consumer market
Two mobile health companies — one a clinician-facing business and the other a patient-oriented healthcare forum — have taken different approaches to patient engagement in healthcare. Physicians Interactive’s acquisition of MedHelp for an undisclosed amount gives the physician-oriented marketing company a consumer channel, according to a company statement. Merck Global Health Innovations financed the deal. […]
The Human Algorithm: What AI Can’t Replace in Pharma Engagement
At a time when AI is reshaping pharma, Reverba Global CEO Cheryl Lubbert explained in an interview why empathy, context, and ethics still require a human touch.